|
BIOGRAPHY
Return to Webinar Details
Amanda Glasgow
Senior Vice President, Deputy Practice Director
MS&L Global Consumer Marketing, New York
Amanda Glasgow is a senior vice president and deputy practice director of the Global Consumer Marketing practice of MS&L New York. She joined the agency in February 2003 and has managed strategic public relations programs for blue chip clients including Philips Electronics and Procter & Gamble.
Amanda leads integrated campaigns for P&G’s Febreze, Puffs and Bounty businesses. Additionally, Amanda co-leads the agency’s Influencer Marketing specialty – IMMS&L – counseling clients including Philips Electronics, Eli Lily and P&G on delivering buzz-building programs on- and off-line.
Previous account work includes launching the Charmin Times Square Restrooms, developing influencer marketing programs for Vonage and P&G’s Mr. Clean, and creating cause-related programming for Always and Tampax. Her work at MS&L has been nominated for both PRWEEK and Silver Anvil awards.
Prior to joining MS&L, Amanda was with global technology PR firm Text 100, where she spent nearly two years working with Text 100’s flagship client IBM. Amanda previously was with divine interVentures and Edelman Public Relations. Amanda graduated from Northwestern University with a B.S. in communications with a minor in political science.
|