BIOGRAPHY

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John Greenberg
Vice President and co-founder
Goodmind

John Greenberg is Vice President and co-founder of Goodmind. He is a seasoned marketing and research executive with more than 15 years experience in consulting and marketing research. His insights into consumer behavior are derived from his extensive work with consumer packaged goods, media, telecom and technology-based businesses. John’s projects of late have included how consumer behaviors are influenced across various media channels and how in particular the Internet is transforming the decision making processes of many consumers (he was a featured speaker at the 2006 Web Video Goes Mainstream conference headlined by Ron Insana). John previously served as Managing Director of Digital Idea, a unit of the Greenfield family of research companies, whose clients include much of the Fortune 500. Prior to Digital Idea, John Served as Vice President of Stratos Communications, a research and consulting firm specializing in multinational pharmaceutical clients where he worked with key clients that included DuPont Pharmaceuticals, Novartis, Bausch and Lomb, Wyeth Global and Warner-Lambert. John began his career as a professional cartoonist and also worked for Ranan Lurie, the world’s most widely syndicated political cartoonist. His work has been published in magazines and newspapers throughout the United States. John graduated cum laude from the Honors Scholar program at the University of Connecticut.