Stories by Yesenia Reinoso

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Opinion: PR Must Lead on Women’s Reproductive Rights

July 7th, 2022 by

From a communication perspective, Roe v Wade messaging is carefully complex. For years, standard practice for in-house communicators and agency PR pros urged silence on political and social issues, at least publicly. That won’t work… Continued

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Hispanic Diversity in PR: A Slow Work in Progress

October 13th, 2021 by

The prominence of multiculturalism in media is very noticeable. Still, it has been painfully slow. As Latinos conclude celebrating Hispanic Heritage Month this week, emphasizing representation is as relevant as ever.