In this month’s buzz box, we look at the terms “trust” and “deadnaming.”
Data from Davis+Gilbert LLP, a law firm that works with many communication businesses, shows 95 percent of PR outlets surveyed anticipate net revenue increases in 2022, a far more optimistic look to the future than at the same time last year. This is great news for those in the process of creating a budget for 2022. While fundamental needs for organizations may have changed in terms of operational costs, a reassessment of strategy can provide opportunities for a beneficial re-allotment of funding.
PRNEWS introduces the 2022 Education A-List, the educational institutions advancing careers in PR and communications.
PRNEWS asked some successful communications entrepreneurs for their advice on starting a business, as well as tips on turning the tables and conducting self-promotional PR.
Kristy Lucero knows the vital importance of working in PR. In her current role she’s focused on developing and implementing communications strategies to meet the needs of her healthcare clients.
Recruitment and retention of top talent was an issue for PR long before the pandemic struck. For years, firms and in-house teams competed for employees using salary, upward mobility, health benefits and other perks, such as paid time off and summer Fridays.Things are different now.