CRO (Corporate Responsibility Officer), a unit of business media publisher Crossing Media, has begun providing enhanced access to CRO member companies’ corporate responsibility and sustainability reports through a content partnership with the U.K.’s CorporateRegister.com, which… Continued
Corporate Social Responsibility
BASF Presents Its First Carbon Balance
March 24th, 2008 by Iris DorbianBASF is the world’s first company of its kind to present a comprehensive carbon balance for its operations. The results show that BASF products can save three times more greenhouse gas emissions than the entire… Continued
Companies Prepare to Share Climate Strategies at Conference
March 17th, 2008 by Iris DorbianLeading manufacturers are gearing up to share their climate strategies at the inaugural Sustainable Manufacturing Summit on April 8-9 in Chicago. "Sharing non-proprietary information improves total collective corporate effectiveness in design and implementation of sustainability… Continued
Companies Need to Invest in "Green" Before Talking Green, Says Survey
March 10th, 2008 by Iris DorbianEcoAlign, a strategic marketing agency focused on energy and the environment and an affiliate of DEFG LLC, has just released the results of the third EcoPinion survey on green brands and brand messaging. The third… Continued
Toys for Tots launches Literacy Initiative
March 4th, 2008 by Iris DorbianAfter 60 years of delivering holiday joy to millions of disadvantaged children, the Marine Toys for Tots Foundation is launching its first year-round initiative, the Toys for Tots Literacy Program. This new initiative will offer… Continued
Be Green Before Going Green
February 19th, 2008 by Iris DorbianThe rush to green is officially on. Almost daily another eco-friendly product is launched with the promise of a healthier you and a greener planet to boot. And no wonder. According to the Natural Marketing… Continued
Business and Nonprofit Leaders Encourage Volunteerism
February 14th, 2008 by Iris DorbianEncouraging employees to use their professional skills in volunteer work, leaders at the Summit on Corporate Volunteerism have just kicked off a national campaign to engage more of America’s business professionals in the work of… Continued
Global Corporate Responsibility: Changing Lightbulbs Versus Changing Lifestyles
February 11th, 2008 by PRNEWSCorporate Responsibility (CR) issues are picking up steam, with expectations of businesses becoming increasingly public, especially those in the environmental sector. Consumers feel confused about the issues and the role they as individuals can play.… Continued
Partnering with NGOs
February 6th, 2008 by Iris DorbianFor the past several years Nike has worked with the Global Alliance for Workers and Communities (GA), a non-governmental organization dedicated to improving the workplace experience in developing nations. Citigroup has a longstanding relationship with… Continued
Wearing the Green Mantle Carefully
February 4th, 2008 by Iris DorbianMany companies now emphasizing their green bona fides have found it can backfire if the makeover is more PR than operational. For example, as the green movement got traction in the 1990s, one firm boldly… Continued