Liz Mair of Hynes Communications on what BP could have done better from a digital PR perspective.
Crisis Management
Quick Study: Public Trusts Media in Spill; Companies Socially Wary; Online Stakeholders Important; 50+ Set on Facebook
June 14th, 2010 by PRNEWSâ–¶ Public Trusts Media in BP Leak: According a recent survey findings by Pew Research Center, the public expresses far more trust in the news media for information about the Gulf oil leak than it… Continued
Scandalous Celebrities
June 8th, 2010 by PRNEWSAccording to the findings of an Adweek Media/Harris Poll by Harris Interactive, almost three-quarters (74%) of Americans say when a celebrity endorser gets involved in a scandal, it doesn’t impact the way they feel about the brand or brands they endorse.
Oil Spill: Crisis Experts Reveal Key PR Gaffes
June 7th, 2010 by PRNEWSAs the public’s anger builds over the Gulf oil spill disaster, just who gets the blame and what should the government and BP be focusing on from a PR standpoint?
How To Deftly Manage User Content on Facebook
May 31st, 2010 by PRNEWSThe ability to anticipate problematic user comments and the development of a comprehensive "Rules of the Road" will help keep a Facebook crisis at bay.
Curing Leadership Lip Dislocation During a Crisis
May 17th, 2010 by Jim LukaszewskiThe problem of CEO lip dislocation has lately reared its ugly head; crisis guru Jim Lukaszewski reveals the symptoms and the cures for this serious malady.
CEO Reputation, Response Weigh Heavily in BP and Massey Crises
May 10th, 2010 by Katie PaineNo matter how well rehearsed your crisis communications plan is, success in any crisis is still dependent on your “communicator in chief,” otherwise known as the CEO.
Public Relations: The ‘Heart’ of a Chapter 11 Filing
May 10th, 2010 by PRNEWSIn the high-stakes atmosphere of a Chapter 11 filing, PR can help soften the blow to stakeholders.
PR and Reality TV: High Anxiety, Higher Brand Recognition
April 19th, 2010 by PRNEWSThe ability to get the message out to millions of people drove 1-800-Flowers’ decision to participate in Undercover Boss, where the boss pretends to be a regular working stiff and, hopefully, learns valuable lessons from his rank-and-file employees.
Toyota’s ‘Trust Bank’ Is Open for Business
March 15th, 2010 by PRNEWSThe findings of a recent study out of Rice University’s Jones Graduate School of Business show that despite hundreds of negative stories generated by the press and predictions of Toyota’s demise by experts, customers remain loyal.