Digital & Technology

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Texterity, Advanstar Talk Digital Tools

May 13th, 2008 by

Media industry professionals enjoyed a hearty digital breakfast last week at the ABM Spring Meeting in Palm Springs. Steve Morris, EVP of Advanstar and Cimarron Buser, SVP of Texterity shared their take on generating revenue… Continued

BusinessWeek Launches Business@Work

May 13th, 2008 by

BusinessWeek.com is furthering its focus on reader engagement efforts with the launch of Business@Work, a collaboration between readers and BW editors in which readers can, over the course of the rest of this month, vote… Continued

Customer Relations: It’s All The Rage

May 12th, 2008 by

PR practitioners and corporate communicators may not always have their fingers on the pulse of the customer relations function, but that’s not necessarily a good thing – especially considering how much impact customer opinion has… Continued

The "Boomer"ang Effect

May 12th, 2008 by

A study released by Weber Shandwick in conjunction with KRC Research revealed that companies are overlooking a relatively untapped area through which to gain competitive advantage: the relationship networks of baby boomers, or people between… Continued

Can’t Get No Satisfaction

May 12th, 2008 by

Customer Relations: Can’t Get No Satisfaction Customer service is a big deal, and it’s not a responsibility to be overlooked or shunned by communicators. That point is made all the more emphatically by a survey… Continued

Risky Business

May 12th, 2008 by

According to Aon’s first Global Risk Management survey, the increasingly diverse, complex and exotic risks faced by multinational corporations make risk management difficult and ineffective. The results reveal that: The top five risk concerns were:… Continued

Crisis Communications: Made in China

May 12th, 2008 by

The wave of Chinese-made product recalls, including those of toxic pet food and faulty or lead-contaminated toys, may spell trouble for consumer packaged goods companies worldwide. According to an extensive investigation into blog responses to… Continued

Dysfunctional Relationships

May 12th, 2008 by

The results of a study by Strativity Group demonstrate that dysfunctional relationships are not confined to one’s personal life. Rather, the survey respondents admit that a majority of companies fail to deliver differentiated value to… Continued

Microsoft Finally Gives Up On Yahoo

May 5th, 2008 by

Microsoft announced that it has finally let go of its ambitious effort to purchase Yahoo after the two companies failed to reach an agreement on a suitable selling price after several days of intense negotiations.… Continued

Mobile Internet Extends Reach of Sites by 13%

May 1st, 2008 by

The Nielsen Company reported that mobile Internet extends the audience reach of many leading Internet sites by an average of 13 percent over home PC traffic alone. Categories such as weather and entertainment, the extended… Continued