For Black History Month, we asked PR pros about DEI years since George Floyd’s murder. Some companies still see DEI as a nice-to-have instead of as a vital part of the business, they said.
Diversity, Equity & Inclusion


How Visuals Help Communicators Create More Inclusive Narratives
December 19th, 2022 by Erika BradburyWe asked Tristen Norman, head of creative insights, Americas at Getty Images, to discuss how consumer insights inform brands’ visual focus. In addition, we discussed the role that visual communication has on challenging stereotypes and the importance of visual representation in stories.

We Asked ‘What’s Your PR-Related Wish for 2023?’ Here’s What 30 Communicators Said
December 13th, 2022 by Seth Arenstein and Nicole SchumanThe end of the calendar is a good time for making predictions and wishes. As we do each year, we asked PR pros for predictions. In addition, we asked them what their PR-related wishes for 2023 are. Here’s what they said.

2023: A Growth Year for PR, But Also More Crises, Labor Issues and Internal Communication
December 2nd, 2022 by Seth Arenstein and Nicole SchumanOverall, the mood of our PR prognosticators is upbeat as they anticipate PR continuing its recent ascension into 2023.

[VIDEO] PRNEWS Live Talks Native American Inclusion in PR
November 17th, 2022 by Nicole SchumanPRNEWS and Candace Hamana, principal, Badger PR, and founder, Indigenous People’s Public Relations Association, discussed Native American representation in communications.

Moving Beyond Tolerance: A Call for Communicators
November 17th, 2022 by Aaron SherinianThe International Day for Tolerance emphasizes tolerating differences is not enough. Change requires intentional shifts. Here’s how to begin.

NBA Drops the Ball in Responding to Irving’s Antisemitic Tropes
November 2nd, 2022 by Nicole SchumanA prompt response is a hallmark of crisis communication. The NBA and the Brooklyn Nets waffled on their initial responses to Kyrie Irving’s antisemitic posting. Have they run out of time to act?

Communication Tips for Combatting a Forgotten DEI Topic: Ageism
October 24th, 2022 by Nicole SchumanAgeism in messaging can be bad for business. Research shows that 56 cents of every dollar spent comes from the 50-plus community.

[VIDEO] PRNEWS Live Mixes Hispanic Heritage Month with Reputation Repair
October 14th, 2022 by Seth ArensteinAs we celebrated Hispanic Heritage Month, PR pro Marco Gonzalez discussed regaining trust in the wake of the LA City Council debacle.

How PR Can Bridge Cultural Gaps with Hispanic Markets via Inclusivity and Unity
October 12th, 2022 by Yesenia ReinosoAs Hispanic Heritage Month ends Oct. 15, we find a mix of diversity and unity can help PR and marketing craft more effective messages.