Communicating from the Heart

Last week PRNEWS published an essay from Gil Bashe of Finn Partners that argued professional communicators and corporate leaders need to emote with their messages. At a time when people the world over are concerned about their health and financial health, humanity in messaging is required.

Some of the most heartfelt communication this weekend came from doctors and nurses. Several took to social media or did interviews  to highlight how dire the situation is in their profession.

This article is part of PRNEWS' daily COVID-19 coverage, click here to see the latest updates.