Explainer: Running a Crisis Drill
Making crisis drills a regular occurrence can improve communicator response skills and boost team confidence. READ FULL STORY

Kendrick Lamar and The Power of Performance Communication
For PR professionals, Kendrick Lamar's Super Bowl halftime show approach offers valuable insights into how storytelling, symbolism and bold authenticity can be leveraged to create impactful communication strategies. READ FULL STORY

PR Roundup: PRSA DEI Support, White House Versus AP and Shopify Answers Yeezy Questions
Last week's PR Roundup looks at PRSA's commitment to diversity, equity and inclusion, The White House's risky media relations move with The Associated Press, and how Shopify's reputation received some major blows after not acting quickly enough in a crisis with Yeezy.com. READ FULL STORY
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