Four Tips for Implementing AI in Health Communications
According to a survey from Morgan Stanley Research, 94% of healthcare businesses use AI or machine learning in at least some capacity. Expectations have forever changed, and healthcare communicators must now rally behind AI to provide optimal outputs for their own companies as well as for clients and healthcare professionals. READ FULL STORY

How Communicators Can Compete with the Rise of AI-Generated Content
Here’s how content marketing used to work: Create great content for your website, and you would attract the attention of potential customers. But with artificial intelligence (AI) rewriting the rules, what happens when this basic principle no longer applies? READ FULL STORY

PR Roundup: The News and Employee Wellness, Waffle House's Announcement, Super Bowl Trends
Last week's PR Roundup looked at ways to interact with employees during times of uncertainty and stress, how Waffle House could be seen as an example for price-increase communications, and what brands led the social media conversation before the Super Bowl. READ FULL STORY
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