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 The Shifting B2B Social Media Landscape: Trends, Challenges, and Opportunities The social media world is a turbulent place, and a difficult one for B2B PR pros to navigate, but the payoff is well worth it for those that can adapt their strategies. READ FULL STORY |
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The PR Struggle to Fix AI-Generated News Errors As the proliferation of AI-generated articles continue, the PR industry must be prepared for a future where combatting bad AI in journalism becomes part of the job description. READ FULL STORY |
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Navigating Trust Challenges With AI Disclosure PRNEWS talked to Tim Marklein, Founder and CEO, Big Valley Marketing, about the role of AI in content, how communicators can bridge the trust gap and, what disclosure can do for a brand, organization or public figure. READ FULL STORY |
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