Welcome to Single Shot. I’m Nicole Schuman, Managing Editor of PRNEWS.

The current news cycle, to put it mildly, feels like being wrapped up in a 24-7 tornado. Political, economic and health news continues to not only effect our friends, families and clients, but also, ourselves.

And working in PR or media multiplies that exposure to the news cycle. There's a sense of duty to stay informed, as major decisions can impact the operations of a brand or organization.

Barbara W. Goldberg, CEO and co-founder of O'Connell & Goldberg, and a 30-year PR veteran, spoke with PRNEWS about information overload and how to maintain personal well-being, while still being able to do your job.

Below are some tips, as well as a link to the full piece. Good luck out there!

• Schedule specific times for news check-ins—typically in the morning, midday, and early evening—rather than consuming it all day.
• If you find yourself doomscrolling or feeling anxious, it’s time to step back. The goal is to be informed, not overwhelmed.
• Choose a few reputable sources instead of letting social media dictate your news intake.
• Use media monitoring tools to streamline news consumption instead of manually scanning dozens of sources.