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January, 2022

  • Another Choice for PR Pros: Engage an Influencer or a Creator?
  • ‘Sustainability,’ ‘Diversity’ Were Top Keywords in ’21 B2C, B2B Social Posts
  • ‘Think Like a Journalist’ Helps Even When an Interview is Postponed
  • Our ‘Secret Shopper’ Exposes Ups and Downs of Brand Newsrooms
  • CCOs Prioritize Customer and Employee Engagement in 2022’s ‘New Normal’
  • With Information Changing Rapidly, Flexibility and Authenticity Remain Paramount for Healthcare Communication
  • Lessons from the Worst Communication Blunders of 2021 And What We Can Do About It 
  • How to Exit PR Limbo at the Start of the Year
  • PR Preps Safety Narrative as CES Touts Smart Homes, Autonomous Vehicles

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