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Five Simples Rules for Handling the Press When in Crisis ModeApril 29, 2008 Imagine this scenario: It's 5:00 pm and you just got word that your company's CEO is embroiled in a major scandal. Details are either sketchy or, worse yet, sordid. The press is calling—naturally. What do you do? Following are five smart ways for... You must be logged in to see this page. If you would like to subscribe to PR News, click here.
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