|
Managing Countries and Companies
April 21, 2008
Representing a multinational corporation is hard work, but according to a survey from Weber Shandwick, most business leaders believe that heads of state have a tougher job when it comes to managing their country's reputation. Here's what executives think about reputation management:
- 68% of global business leaders think country reputation is harder to manage well, while 29% chose company reputation.
- 57% say an industry's reputation is harder to manage than a company's, while 37% say the opposite.
- 71% over 24% say publicly held company reputation is more difficult to manage than privately held company reputation.
- 77% think company reputation is trickier than individual reputation, over 21% to the contrary.
|
 |
 |
|
Webinar:
How to Communicate Your Green Commitments
August 20, 2008 | More Info.
Webinar:
How to Present your Company and Build Stronger Relationships with the Media
Sept.17, 2008 | More Info.
Conference:
Digital PR
Next Practices Summit
Oct. 3, 2008 | More Info.
|
|
 |
Aug 14 - PRSA Hosts Luncheon Titled “From Eyeballs to Engagement” Featuring Don Bartholomew
Aug 15 - Call for Entry - PR News' 15 to Watch
Sep 03 - PR Leadership Forum West
Sep 11 - T3 PR Conference 2008: Theory, Tactics & Technology for High-Tech Public Relations
Calendar
|
 |
|
Search 
.gif)
