Experiential Marketing

PRNEWS Announces Winners of the 2024 Experiential & Event PR Awards

July 10th, 2024 by

The 2024 PRNEWS Experiential & Event PR Awards honor the creative and strategic PR events that engage audiences, amplify brand messages and generate buzzworthy media coverage.

King”s Hawaiian helps Northeast travelers “Roll Home in Style” with a one-of-a-kind Thanksgiving meal served in custom dining cars in Philadelphia Friday, Nov. 18, 2022. (Mark Stehle/AP Images for King's Hawaiian)

PR for Experiential Campaigns: Making Your Activation Stand Out

December 14th, 2023 by

Attendees of “PR for Experiential Campaigns” learned about the difference between event and experiential PR, strategies for multi-city tours, the importance of defining stakeholders in experiential, top-notch case studies and much more.