Diversity, Equity & Inclusion

image_pdfimage_print

GAAD: A Day to Add Accessibility into Content and Communication

May 18th, 2022 by

While it may seem intimidating to begin making content and communication more accessible, the resources and education are available.

Tools That Check for Bias in Written Content Can Improve Crisis Messaging

May 17th, 2022 by

For communicators, AI can help gather data, oversee workflow and scheduling, provide assistance in monitoring media and even create virtual influencers. AI also has a role in message creation.

A New Netflix Series Offers Insight for Improving LGBT Content

May 16th, 2022 by

The pink pound is estimated to be worth £6 billion per year in the UK alone. Yet it feels sometimes that companies have missed the mark when it comes to accurately communicating with the LGBT… Continued

diversity hands in

ESG Pros Differ About Who Should Lead Companies on Social Issues

April 30th, 2022 by

[Editor’s Note: As part of the PRNEWS Social Impact Awards April 20, 2022, in Pentagon City, VA, we convened a roundtable of honorees. We discussed a variety of issues, from who should decide which social issues… Continued

Museum Promotes Careers in PR as it Celebrates AAPI Pioneers

April 29th, 2022 by

Since the beginning of the pandemic, hate crimes against the Asian community have increased. Indeed, they rose 339 percent in 2021–an unprecedented level. Surrounded by so much hate and misunderstanding, we often wonder what can… Continued

Jeanine Liburd of BET talks about the importance of social change for companies.

BET Social Impact Chief: Social Change is ‘a Long Game’

April 21st, 2022 by

Developing your company’s social impact initiative is a daunting task, but do your homework yet don’t overthink it, says BET Networks’ Jeanine Liburd.

Cracker Jill rebrand of Cracker Jack shows inclusive packaging to support women in sports

Cracker Jill Rebrand Shows the Importance of Purposeful Messaging

April 7th, 2022 by

A temporary rebrand like Cracker Jill can take a lot of time, energy and creativity, but the payoff can be a reputation boon.

Communicators Play Key Role in Advancing Better Images of Women

April 6th, 2022 by

The additional burden that women must look like the Kardashians has resurfaced. Fortunately, PR pros can help move society away from this antiquated trope.

Working woman stressed out on laptop while kids play in background

Keeping Women in the PR Workforce

March 31st, 2022 by

Women feel the pandemic disproportionately affected them. Some PR firms are offering more support at home and in the office. 

diversity hands in

Accountability: Companies Should Measure Their Social Justice, DEI Efforts

March 28th, 2022 by

Companies that are serious about their social justice and DEI work must measure it and hold themselves accountable, says Fenton CEO Valarie De La Garza.