A ‘how to’ on creating a press kit that can impress editors and journalists.
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How Should Communicators Use ChatGPT?
January 25th, 2023 by Nicole SchumanChatGPT may work well for organizations without the resources for a communication department. However, the technology’s advantages remain debatable. For now.

Virtual Influencers Offer Advantages, but They’re Not Plug ‘n’ Play
August 3rd, 2022 by Eric DahanAI-enabled virtual influencers should offer brands better safety and targeting abilities. Yet, in the metaverse, ‘life’ isn’t always simple.