Kwittken believes that any PR tech should be “human-led and AI-fed, where tools enhance the ability to not only craft effective pitches, but also track media, identify relevant journalists, and predict what’s around the corner for key news topics.
Search Results for: crisis communications
PRN Friday Five 041125
April 10th, 2025 by Nicole Schuman
1 Crisis Management PR Roundup: Social Advocacy Advice, Small Business PR and Recycling Brainstorm Ideas This week's PR Roundup looks at social advocacy lessons from the Institute for Public Relations Bridge Conference, the results of… Continued
This week's PR Roundup looks at social advocacy lessons from the Institute for Public Relations Bridge Conference, the results of a new small business public relations study, and a new tool to recycle and elevate forgotten brainstorm ideas.
PRN Media Relations 041025
April 9th, 2025 by Nicole Schuman
5 Better Ways to Answer “Anything Else You’d Like to Add?” in Media Interviews That closing interview question is potential free earned media. It’s a chance to reinforce a key message, extend the story, and… Continued
That closing interview question is potential free earned media. It’s a chance to reinforce a key message, extend the story, and make it more compelling.
PRN Brand Rep 040925
April 8th, 2025 by Nicole Schuman
Cybersecurity PR: How to Lead in a Crowded Tech Market In 2024, global cybersecurity spending was projected to reach $184 billion, a 13% increase from the previous year. More entrepreneurs are entering this market, making… Continued
PRN Digital Insights 040825
April 7th, 2025 by Kaylee Hultgren
Sponsored By: Six Ways Comms Pros Can Use Generative AI to Personalize Engagement As communications evolves in this new era of "infinite content," here are a few ways to leverage generative AI to deliver greater… Continued
6 Ways Comms Pros Can Use Generative AI to Personalize Engagement
April 7th, 2025 by Matt Collette
As communications evolves in this new era of "infinite content," here are a few ways to leverage generative AI to deliver greater effectiveness and more personalized engagement.
Have a Happy National ‘Hug a Newsperson’ Day, But Skip the Hug
April 4th, 2025 by Lindsey Bradshaw
National Hug a Newsperson Day, celebrated every year on Apr. 4, is a cute idea. But let’s be practical—hugging a journalist these days might not go over well. Here are seven better (and more professional) ways to show love to the media.
PRN Friday Five 040425
April 4th, 2025 by Kaylee Hultgren
1 Messaging PR Roundup: Ford's Ad Campaign Offering 'Employee Pricing', Brands' DEI and Sustainability Comms Ranked Globally This week's PR Roundup looks at Ford's marketing campaign introducing "employee pricing" for vehicles amid auto tariffs and… Continued