This week's PR Roundup explores the growth of journalists on Bluesky, bankruptcy communications in light of Forever 21 closing, and how brands like Frontier Airlines and Polestar are taking advantage of market changes with messaging.
Search Results for: crisis communications
PRN Media Relations 032025
March 19th, 2025 by Nicole Schuman
Your CEO Might Not Be Your Best Spokesperson. Here's Who Journalists Actually Want to Hear From. Data from Edelman’s Trust Barometer shows only 30% of journalists say CEOs are the most credible voice for company… Continued
Data from Edelman’s Trust Barometer shows only 30% of journalists say CEOs are the most credible voice for company information, which means 70% would rather hear from someone else.
PRN Brand Rep 031924
March 18th, 2025 by Nicole Schuman
In Times of Upheaval, Pick Up the Scalpel and Put Down the Sword As change and chaos grips our politics, and business leaders try to find their footing, the desire to take bold action can… Continued
In Times of Upheaval, Pick Up the Scalpel and Put Down the Sword
March 18th, 2025 by Annie Clark
As change and chaos grips our politics, and business leaders try to find their footing, the desire to take bold action can be tempting. In moments like these, however, that kind of thinking can be illusory—and seeking that sense of calm or catharsis for its own sake can lead to ill-advised short-term decision-making with long-term consequences for your brand.
Betsy Ann Plank, APR, Fellow PRSA, known as the “first lady of public relations,” dedicated more than 60 years of her life to the industry. She devoted much of that time to advancing PR education by passionately advocating for students of the profession.
PRN Digital Insights 031825
March 17th, 2025 by Nicole Schuman
Indeed's VP, Corporate Comms, on Top Use Cases for Generative AI At PRNEWS' March 25 online training workshop, AI for PR, attendees will learn best practices for pitching media using generative AI, how to use… Continued
SXSW 2025 requires those brands speaking and showcasing at the event to be provocative enough to break through the sea of activations to get the attention of media.
Indeed’s VP, Corporate Comms, on Top Use Cases for Generative AI
March 17th, 2025 by PRNEWS
At PRNEWS' March 25 online training workshop, Artificial Intelligence for PR, attendees will learn best practices for pitching media using generative AI, how to use the latest tools for deep research, top AI use cases for PR professionals, how to protect organizations from AI threats, and much more. Following is a conversation with one of our panelists, Scott Dobroski, VP, Corporate Communications at Indeed, on best practices for using AI when pitching media.
PRN Single Shot 031625
March 15th, 2025 by Nicole Schuman
Welcome to Single Shot. I’m Nicole Schuman, Managing Editor of PRNEWS. The current news cycle, to put it mildly, feels like being wrapped up in a 24-7 tornado. Political, economic and health news continues to… Continued