Trade Show & Event PR: How to Maximize Your Brand's Presence at Live Events
Purchase this Webinar On Demand | Order a CD
Don’t miss this PR News webinar that will show you how to leverage your brand at live events—both at trade shows hosted by third parties and at events created by your own brand. This webinar will also show how you can share in the media attention surrounding trade shows that your brand does not attend.
Webinar Speakers:
Maggie O’Neill Partner & Senior Director Peppercomm @pcommotions |
Diane Gage Lofgren |
Danyele L.C. Davis Vice President Flowers Communications Group @DanyDavis |
Moderator:
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About the Webinar
At this Webinar, you'll learn how to:
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Evaluate an event for strategic fit
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Drive media coverage of your own events and of your brand's participation in trade shows and conferences
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Secure leadership buy-in and maximize the strategic value of executive sponsors
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Extend the event using video capture, blogs and social media
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Inform your organization about the event purpose and benefit/outcomes (internal blogs, email wrap-up, meeting report-outs)
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Create signature moments for memorable branding
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Leverage the media impact of trade shows your brand does not participate in
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Measure the impact of PR’s role in the success of your organization’s participation in live events
PRSA Accreditation
PRSA APR Accreditation Maintenance Credits Approved: 1.0
Registrants that are Accredited by PRSA need to keep track of their points and submit their activities every three years. Please keep a copy of the event description with the date/time listed and submit when you are required to.
Certificate
Questions?
($379 per site - CDs available for purchase)
Each registration comes with access to the archived version of the program, the materials provided by the speakers and a personalized certificate of completion for attending the Webinar.
For questions regarding this Webinar, contact Saun Sayamongkhun at [email protected]; 301-354-1694.
If you are having any technical difficulties or need assistance meeting these requirements, please contact our Technical Support Center at 1-866-709-8255 or
click here.
*PR News does not offer any refunds for webinars. All sales are final.