Stories by Caysey Welton

Mallory Perkins, Social Media Analyst, The Coca-Cola Company In just five years, Mallory Perkins has pursued her passion for digital communications and is currently part of the digital communications and public affairs team at The… Continued

What happens if spam filters catch your press release? The answer is simple: nothing.

Facebook is making some changes to its News Feed algorithms that aim to delivery “high-quality” content to users based on consumption behaviors.

As a communications professional you have one primary goal—communicating your message.

Consumer Reports released its annual corporate Naughty & Nice List this week, which highlights who the best and worst holiday retail and service providers.

Social media, in many ways, has expedited the relationship building process. Still, there are no sure things when it comes to getting your message out there.

On Wednesday, Instagram rolled out a Windows Phone app, meaning that it is available on the top three mobile OS platforms.

By commenting on the mayor, the company is essentially fostering a connection between itself and the scandal.

Chip Wilson, founder of yoga apparel and accessories company, Lululemon found himself in an unfortunate situation after being ill prepared for a Bloomberg TV interview. In case you missed it, the company had to recall its yoga pants after it became quite obvious that its signature product was severely flawed.

When it comes to career, we all want to be “living the dream.” But to do that you first have to realize what it is you want to. PR News asked readers to fill in the blank and answer this question: “I knew I wanted to work in PR when_____.”