What do you do when you’re a multibillion-dollar corporation with hundreds of thousands of employees around the world and no one recognizes your name?
Stories by Erin Allsman and Carmen Ferrigno


Building a PR Agency Client Roster
July 9th, 2015 by Erin AllsmanIn PR, relationships drive business and results. It stands to reason that the answer to building a client roster lies in maintaining strong relationships.
PR Insider: Building and Retaining an Agency Client Roster
September 18th, 2014 by Erin AllsmanIn PR, relationships drive business and results. It stands to reason that the answer to building a client roster lies in maintaining strong relationships.