Stories by Lucia Davis

What do you do when the lifeblood of your company is publicly tarnished, damaging the reputation of both company and clients?

Should PR execs get accredited? Communicators seem divided on whether the APR designation holds any sway.

Take a brief history lesson on the communications industry with the PR News video of the week.

For PR pros, IT execs may turn out to be their new BFFs. Here’s how to cultivate one of the most important interoffice relationships.

Use these three tactics to ensure your CEO or client can neutralize a hostile audience.

Two world-famous celebrities, two disclosures, one dreaded disease: Who communicated the message better?

A recent Cheerios commercial featuring an interracial mother and daughter sparks racist rants online.

What are your favorite colors? Your answer may depend on how much your content gets shared on Pinterest.

Apple CEO Tim Cook explains why his company doesn’t want to make a “phablet.”

LinkedIn on Thursday launched its enhanced updates feature, which enables users to add images, documents and presentations to updates from the homepage.