Winner: CVS Health and RF | Binder — CVS Health Highlights Commitment to Better Health via Twitter Until recently, CVS Health’s presence on Twitter was mainly retail-focused. As part of an ongoing effort to bring… Continued
Stories by Mark Renfree
CSR Awards 2015: Sustainability/CSR Report
March 12th, 2015 by Mark RenfreeWinner: Medtronic Inc. — 2014 Integrated Performance Report In an effort to tell a holistic story of how Medtronic creates value in the context of its economic, social and environmental impacts with its annual report,… Continued
CSR Awards 2015: Social Media Campaign
March 12th, 2015 by Mark RenfreeWinner: Hyundai Motor America — Hyundai Hope on Wheels Hyundai Hope on Wheels is one of the largest private providers of pediatric cancer research grants in the United States. Each September, Hope on Wheels travels… Continued
Nonprofit PR Awards 2015: Association/Nonprofit Team of the Year
March 12th, 2015 by Mark RenfreeWinner: United Nations Foundation — Connecting you and the UN When your audience is 7 billion people, your issues are some of this era’s biggest challenges — from climate change to gender equality to global… Continued
Nonprofit PR Awards 2015: Nonprofit Communicator of the Year
March 12th, 2015 by Mark RenfreeWinner: Angela Peluso — Verizon Foundation Angela Peluso is a communications powerhouse who is dedicated to catalyzing social change. Under her leadership, the Verizon Foundation drives major visibility for social problems, elevating the role of… Continued
Nonprofit PR Awards 2015: Blogs
March 12th, 2015 by Mark RenfreeWinner: Sierra Club — Coming Clean “Coming Clean” is the blog of Sierra Club Executive Director Michael Brune. Together with his frequent media appearances, public speaking, Sierra magazine column and guest op-eds, it has helped… Continued
Nonprofit PR Awards 2015: Branding/Rebranding
March 12th, 2015 by Mark RenfreeCo-Winner: Foundation for Advancing Alcohol Responsibility — Formerly The Century Council The Century Council’s rebranding objective was to conduct a comprehensive strategic review of the organization’s 23-year history, re-evaluate their mission and vision for the… Continued
Nonprofit PR Awards 2015: Corporate/Nonprofit Partnerships
March 12th, 2015 by Mark RenfreeWinner: UN Foundations — Walgreens In 2013, the United Nations Foundation and Walgreens, the nation’s largest drugstore chain, partnered to provide children in developing countries access to lifesaving vaccines through the UN Foundation’s Shot@Life campaign.… Continued
Nonprofit PR Awards 2015: Event PR
March 12th, 2015 by Mark RenfreeWinner: Copacino+Fujikado — The Wing Luke Museum of the Asian Pacific American Experience Asks: Do You Know Bruce? The Wing Luke Museum of the Asian Pacific American Experience gave Copacino+Fujikado the challenge of launching the… Continued
Nonprofit PR Awards 2015: Marketing
March 12th, 2015 by Mark RenfreeCo-Winner: Golin on behalf/for PetSmart Charities — The Journey Home: A Rescue Waggin’ Story We are a nation full of pet lovers. Yet there are widely held misconceptions that shelter pets are “damaged” that act… Continued