PRNEWS spoke to Parry Headrick, Founder of Crackle PR about his Reddit AMA experience, as well as Alistair Berry, moderator for the r/publicrelations subreddit.
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![e.l.f. Beauty's Too Many Dicks campaign on display in New York City's financial district shows the lack of diversity on corporate boards.](/wp-content/uploads/2024/05/dicks-150x150.jpeg)
PR Roundup: KC Kicker Misses, So Many Dicks, Oreo Dominance
May 16th, 2024 by Nicole SchumanThis week’s PR Roundup looks at KC Chiefs kicker Harrison Butker going viral for conservative speech, e.l.f. Beauty’s commitment to DEI with a blatant campaign and the reigning social media snack champion.
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Three Must-Haves in Your Next Press Release
May 15th, 2024 by Matt PetterutoWhat goes into creating a press release that will generate interest from journalists?
![Cup of iced medium coffee or Frappuccino with cream and chocolate sauce on wooden counter at cafe or coffee shop.](/wp-content/uploads/2024/05/shutterstock-1418880572-150x150.jpg)
Starbucks’s PR Blunder: Blaming Customers Equals Trouble
May 14th, 2024 by Dustin SigginsWhat compounds the problem and leads to the worst kind of viral media coverage is company leadership shirking accountability by saying sales dropped due to impatient Starbucks customers.
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Get the Most Out of LinkedIn’s Data to Boost Your Thought Leadership Campaigns
May 13th, 2024 by Clayton Durant and Dorianne CiccarelliFollowing are three recommendations to help you harness LinkedIn data to make faster and smarter decisions with greater ROI for your executive eminence programs.
![college students walk on a campus](/wp-content/uploads/2024/05/shutterstock-1323816485-150x150.jpg)
PR Roundup: Commencement Crisis, Boy Scouts Rebrand, Media Consumption Habits
May 9th, 2024 by Nicole SchumanThis week’s PR Roundup looks at Higher Education’s current commencement and communication crisis, the rebranding of the Boy Scouts and a new survey on media consumption habits of Washington, D.C. policy insiders.
![young woman working on her bed while taking care of her unruly children at home](/wp-content/uploads/2024/05/shutterstock-1692949624-150x150.jpg)
Guess What? PR and Motherhood Aren’t That Different
May 9th, 2024 by Gabrielle WrightDespite the similarities, there’s an ultimate differentiator between PR and motherhood: the lifelong bond between mothers and their children. In PR, we can lose a client or change jobs, but as mothers, we are our children’s foundation for life.
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PR Strategies for Olympics Sponsors Battling Negative Media Coverage
May 8th, 2024 by Arthur SolomonThere are many lessons that brand sponsors of this year’s Summer Olympics should have learned from the previous Games. And just because it’s a celebrated global event, brands should not let their guard down in regards to reputation and bad press.
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Learning from Roku’s Breach Communication Shortcomings
May 7th, 2024 by Zach OlsenIn some ways, the breaches at Roku are unremarkable. These types of incidents happen so frequently, we’ve become immune to their scale. But that doesn’t mean companies can be complacent in their communication with customers, employees, partners, media and regulators.
![What AI tools can PR pros use to help them program GPT and make them more efficient.](/wp-content/uploads/2024/05/shutterstock-2144494401-150x150.jpg)
Customizing AI GPTs to Optimize PR Business Processes
May 6th, 2024 by Scott BartnickAI-driven applications have quickly become a must-have tool in the PR world. Whether it is using ChatGPT to compose content, Zoom AI Companion to take meeting notes, or Shortwave to stay on top of your daily deluge of email messages, artificial intelligence provides the power needed to unlock new levels of business efficiency.