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NEWS WIRE EXECUTIVE DIES

May 20th, 1996 by

Meyer Goldberg, head of Business Wire’s wire photo operations, died on May 11 of complications from cancer. He was 82. A 40-year veteran of the Associated Press, he joined Business Wire three years ago and… Continued

PRSA APPROVES ‘JUNIOR’ APR

May 20th, 1996 by

The board of directors of the Public Relations Society of America earlier this month approved plans to offer an introductory public relations accreditation test to university students pursuing public relations and communications degrees. To be… Continued

EDUCATORS TAP PRESIDENT

May 20th, 1996 by

The Association for Education in Journalism and Mass Communication (AEJMC) elected Stephen Lacy as its 1996-97 president- elect. Lacy is a full professor at the school of journalism at Michigan State University, East Lansing. His… Continued

MILLION-DOLLAR PR MAN

May 20th, 1996 by

For two years running, Time Warner Inc.’s top PR officer has topped the $1 million mark in cash compensation, reports our sister newsletter, Media Industry News (min). Tod Hullin, senior vice president, communications and public… Continued

ADVERTISING RULING HAILED

May 20th, 1996 by

The American Association of Advertising Agencies (4As) hailed a recent U.S. Supreme Court decision as a victory for First Amendment- protected advertising. The May 13 decision declared unconstitutional a Rhode Island law prohibiting off-premises advertising… Continued

COMMUNICATION MADE EASY WITH E-MAIL

May 20th, 1996 by

Today’s harried PR executives are finding that electronic mail has become an indispensable tool in their everyday activities. And for many it is probably hard to fathom a time when the only choices of communication… Continued

PRSA COO TO REPORTERS: TRY FUNDRAISING

May 20th, 1996 by

What’s the best field for “downsized” journalists? You might expect the chief operating officer of the Public Relations Society of America to say, of course, PR–especially since so many PR execs did get their start… Continued

NEW RADIO SERVICE MAY OFFER PR OPTIONS

May 20th, 1996 by

Radio, a medium that is starting to get a second look from many PR professionals, has added a feature that may provide new PR opportunities. The capability, Radio Data System (RDS), allows FM radio stations… Continued

MANY YOUNG JOURNALISTS DISSATISFIED WITH OPPORTUNITIES IN PROFESSION

May 20th, 1996 by

PR continues to be an attractive career change for journalists, a new study this month by journalism foundation The Freedom Forum shows. Nearly one-half (43 percent) of new journalists in the survey, “Winds of Change:… Continued

HIGH-TECH SALES NEED COMMUNICATION OF BENEFITS

May 20th, 1996 by

As computers, software and other information systems products have become more expensive and part of the foundation of most businesses, decision-making about product purchases and upgrades has migrated higher up in organizations. Now those responsible… Continued