Hospital profit margins are continuing to decline steeply. In the second quarter of 1999, operating margins plummeted 50%, compared to the same period last year, according to a report by HBS International, a provider of… Continued
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Media Moves
December 9th, 1999 by PRNEWSThe information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at http://www.mediamap.com or call 888/624-1620 for more information. Arrivals… Continued
Media Insight
December 9th, 1999 by PRNEWShttp://www.nurses.com 700 Dresher Road, #100 Horsham, PA 19044 Nurses are an audience that healthcare communicators cannot afford to miss – they are among the most trusted professionals in the industry. Nurses are also at a… Continued
Mark Your Calendar
December 9th, 1999 by PRNEWSDecember 9-10 HealthCareAmerica’s Branding, Positioning and Competitive Strategy for the Healthcare Industries conference. Washington, D.C. 800/233-1234. December 13-14 IQPC’s Aligning Internal & External Communications conference. Orlando. 800/882-8684. http://www.iqpc.com January 10-12 Integrated Healthcare 2000’s Annual Symposium… Continued
Career Resources
December 9th, 1999 by PRNEWSHospitals are increasingly challenged to meet the needs of patients from diverse religious and cultural backgrounds. A recently published guide by Jossey-Bass Publishers provide tips and advice in this important area. Honoring Patient Preferences, written… Continued
Take Stock in Doctors
December 9th, 1999 by PRNEWSNeed an image of a doctor to complete your marketing campaign? Go shopping among the Doctor Stock’s collection of more than 2,100 pay-per-use, rights-protected images. Developed exclusively for healthcare marketers, the Doctor Stock photography and… Continued
NEW GLOBAL LEADER AT KETCHUM
December 6th, 1999 by PRNEWSKetchum has named Christopher Atkins director of its global corporate practice, following Ketchum Partner Bob Amen’s decision to move from that spot to a reduced schedule as a senior management counselor. Atkins, who will report… Continued
HAPP-E HOLIDAYS
December 6th, 1999 by PRNEWSThe weather outside might be frightful, but the bottom lines will be delightful, if all the breathless predictions about the coming holiday season are on target. A holiday shopping survey from Amazon.com and Harris Interactive… Continued
BRINGING IN WINNERS (OR, AVOIDING LOSERS)
December 6th, 1999 by PRNEWSHer references were strong, the interview went great and your gut told you she was the right person for the job. But two months later you’re wondering how long you have to hold onto this… Continued
MERGER MANIA CONTINUES
December 6th, 1999 by PRNEWSIf this keeps up, there’s going to be one giant firm called Public Relations Inc. in a couple years. In the most recent move connecting the coasts, Porter Novelli International of New York and San… Continued