PR is founded on a collection of concepts. Many are included in school and college textbooks. Here are some you won’t find in many texts.
Length matters. While good writing is good writing, PR professors and communicators differ over short- and long-form’s dominance.
I’ve written how the United States Navy shaped my leadership style in the communication world. Those lessons have been on my mind recently as we watch Russia’s invasion of Ukraine. Russia’s operational failures recall valuable… Continued
As Asian-American Heritage Month ends, there’s a lack of AAPI members in leadership jobs. The American view of leadership could be at fault.
PR should address staffers’ mental health. Listening to employees and communicating wellness efforts are good first steps.
As we celebrate Women’s History Month, our writer discusses the importance of networking with women communicators during in-person events.
Data from Davis+Gilbert LLP, a law firm that works with many communication businesses, shows 95 percent of PR outlets surveyed anticipate net revenue increases in 2022, a far more optimistic look to the future than at the same time last year. This is great news for those in the process of creating a budget for 2022. While fundamental needs for organizations may have changed in terms of operational costs, a reassessment of strategy can provide opportunities for a beneficial re-allotment of funding.
PRNEWS introduces the 2022 Education A-List, the educational institutions advancing careers in PR and communications.