Crisis Management

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Former Raiders coach Jon Gruden on a Raiders billboard

Gruden, Raiders and the NFL Have Some Explaining to Do

October 12th, 2021 by

When The New York Times released a report on Friday (Oct. 8) regarding a racist email sent by now former Las Vegas Raiders coach, Jon Gruden, the clock began to tick concerning the team’s response. 

Urban Meyer and Facebook Seeking Trust

October 7th, 2021 by

Jaguars coach Urban Meyer and Facebook founder Mark Zuckerberg have plenty in common. Both should heed the advice of Shad Khan, the Jaguars’ owner.

oil spill on a beach

California Oil Spill Is a PR Crisis in Dire Need of Cleanup

October 4th, 2021 by

Southern California is reeling after a pipeline failure dumped 126,000 gallons of oil into the Pacific three miles from the Orange County coast. The pipeline company’s crisis communications response thus far has been underwhelming.

Behind Every Good Crisis There’s Usually an Oversized Ego or Two

October 1st, 2021 by

We’ve written about how founders’ personalities contributed to the downfall of Theranos, WeWork and “The Ellen DeGeneres Show.” And recently, we saw a similar pattern with the now-defunct media conglomerate Ozy and iconic game show “Jeopardy!.”

Feds Get Serious About How and When Companies Communicate Cyber Incidents

October 1st, 2021 by

The ubiquity of cybercrime has made communication about it a subspecialty that PR pros need to acquire. Or they must hire communicators and lawyers with knowledge of cyber jargon, technology, rules and regulations.

Hand showing an Instagram post on cell phone

Facebook Gets Defensive, Pauses Instagram for Kids, Yet Struggles with Transparency

September 28th, 2021 by

The social media platform again is in the crosshairs. Instead of being defensive, transparency might have prevented a potential PR crisis.

trump at microphone

Why Saying Nothing Sometimes is a Good PR Strategy

September 27th, 2021 by

It’s natural to want to respond fast to a negative story. However, patience sometimes is a better course, as one or two bad stories often fail to grow into a full-blown PR crisis.

How Astrology Can Help Communicators Prepare for a Crisis

September 24th, 2021 by

The communication planet, Mercury, will appear to orbit backward soon. Similar to anticipating a PR crisis, planning for it now can help.

Threats Rarely Work: A PR Lesson from HBO’s ‘Succession’

September 20th, 2021 by

Bad stories rarely blow over or become tomorrow’s bird cage liner. Addressing them directly, promptly and truthfully usually is your best route.

Rise in Social Media Use During Pandemic Has Quickened Crisis Response Time

September 20th, 2021 by

How has this moment influenced crisis, if at all? What crises can we expect to see in the next few months? We asked Justine Griffin, principal, Rasky Partners and Edward Segal, author, Forbes columnist and principal, Edward Segal Communications.