Internal Communication

The rapid adoption of the use of social media in employee communications begs a provocative question: Have internal PR practitioners become community managers?

Leveraging the Fourth of July and the Constitution, the CEA created a declaration of its own. When the Declaration of Independence was signed on July 4, 1776, the 13 American colonies had already been at war

Just as the role and definition of a journalist is changing today’s hyper-communication environment, an organization’s internal advocates can and should be groomed to help serve as company storytellers.

When senior executive transitions occur, it’s up to the communications team to guide the exit and maintain confidence among executives, employees, shareholders and the media.

What can PR professionals do when violence strikes at work? Empathy and transparency both come to mind.

While social media is now becoming integrated into just about every PR pro’s comms arsenal, there are situations in which the use of social platforms should be shunned.

More and more B2B organizations are turning to game technology to build skills, knowledge and drive customer and/or employee participation.

Forecasting not only puts a PR agency on the right business track, it is a powerful communications tool in itself.

The PR job market is loosening up—now is the time to think about how to keep your top performers in the fold.

While social media has changed the makeup of PR campaigns and the day-to-day tasks for PR pros, it also has presented a range of personal/professional use discrepancies.