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Finding PR and Community on Reddit

May 17th, 2024 by

PRNEWS spoke to Parry Headrick, Founder of Crackle PR about his Reddit AMA experience, as well as Alistair Berry, moderator for the r/publicrelations subreddit. 

e.l.f. Beauty's Too Many Dicks campaign on display in New York City's financial district shows the lack of diversity on corporate boards.

PR Roundup: KC Kicker Misses, So Many Dicks, Oreo Dominance

May 16th, 2024 by

This week’s PR Roundup looks at KC Chiefs kicker Harrison Butker going viral for conservative speech, e.l.f. Beauty’s commitment to DEI with a blatant campaign and the reigning social media snack champion. 

Get the Most Out of LinkedIn’s Data to Boost Your Thought Leadership Campaigns

May 13th, 2024 by

Following are three recommendations to help you harness LinkedIn data to make faster and smarter decisions with greater ROI for your executive eminence programs.

Tik Tok application icon on iPhone screen. Tiktok Social media network.

PR Roundup: TikTok Ban, HARO Relaunches as HERO, Positive Media Engagement

April 25th, 2024 by

This week’s PR Roundup looks at the impact of POTUS signing a federal TikTok bill into law, Propel’s Q1 Media Barometer findings and HARO relaunching as HERO.

PRNEWS Announces Winners of 2024 Digital Awards

April 25th, 2024 by

PRNEWS has announced the winners of its 2024 Digital Awards, which celebrates the most innovative digital communicators and campaigns.

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How Brands Win: Influencers Are Out. Advocates Are In.

April 22nd, 2024 by

Remember, followers can be bought. And while influencers have status and reach, an advocate has cultivated an engaged community.

PRNEWS Announces Winners of 2024 Impact Communications Awards

March 28th, 2024 by

PRNEWS today announced the winners of its 2024 Impact Communications Awards, which honor communicators who use their platforms to better their community and the global community at large. Winners are the campaigns, initiatives, and communicators—both internal and external—that are advancing the fight for global change.

How OkCupid’s Marketing and Communications Team Uses Generative AI

March 21st, 2024 by

Ahead of PRNEWS’ Leveraging AI for PR online seminar on March 27, we spoke with a speaker for the event, Michael Kaye, Director of Brand Marketing & Communications at OkCupid, about the brand’s use of genAI, what his session will entail and advice for PR pros experimenting with the technology.

E-commerce and PR: A Symbiotic Relationship

March 19th, 2024 by

The dynamic partnership between e-commerce and public relations transcends the transactional—through intertwining storytelling, crisis management, influencer collaborations and thought leadership. Our author examines how PR and e-commerce integrate to craft compelling narratives and foster connections.

iPhone with TikTok app logo on the screen. red-blue background

PR Roundup: TikTok Ban, Princess Kate and Journos Still Value PR

March 14th, 2024 by

This week’s PR Roundup looks at the business implications of a TikTok ban, Princess Kate’s image issues, and Muck Rack’s 2024 State of Journalism which shows that journalists still value PR.