Stories by Scott Van Camp

Employees Say They Lack Recognition

August 23rd, 2012 by

Just 45.3% of employees in an August 2012 study by Maritz Motivation Solutions felt meaningfully rewarded and recognized by employee reward and recognition programs.

Media Site’s Changes Highlight Importance of Targeted Outreach

August 22nd, 2012 by

Muck Rack is making it easier for journalists to highlight their articles and reveal the topics they cover—making media relations more targeted for PR pros

Media Site’s Changes Highlight Importance of Targeted Outreach

August 22nd, 2012 by

Muck Rack is making it easier for journalists to highlight their articles and reveal the topics they cover—making media relations more targeted for PR pros

Mobile Users Spend More Time on Phones Than With Their TVs

August 22nd, 2012 by

Mobile media users spend 2.4 hours per day using their smartphones to enjoy media content, access information and buy products, compared to 2.35 hours for watching TV.

Mobile Users Spend More Time on Phones Than With Their TVs

August 22nd, 2012 by

Mobile media users spend 2.4 hours per day using their smartphones to enjoy media content, access information and buy products, compared to 2.35 hours for watching TV.

Shatner Back From the Dead in New Priceline Spot

August 16th, 2012 by

What is it about this 81-year-old actor and renaissance man that people love so much? PR pros searching for their own brand face would give anything to find out.

Shatner Back From the Dead in New Priceline Spot

August 16th, 2012 by

What is it about this 81-year-old actor and renaissance man that people love so much? PR pros searching for their own brand face would give anything to find out.

‘Social Games’ Notwithstanding,Traditional Media Packed an Olympic Punch

August 15th, 2012 by

Now that the London Olympics are just a memory, I never thought I’d write this: I’m going to miss them. Not just the athletes and their performances that often gave me goosebumps—like “Blade Runner” Oscar Pistorius, British he…

6 Crisis Lessons Learned From Progressive’s Social Dust-Up

August 15th, 2012 by

Engaged in a serious crisis, the insurance company’s PR response was anything but progressive.

6 Crisis Lessons Learned From Progressive’s Social Dust-Up

August 15th, 2012 by

Engaged in a serious crisis, the insurance company’s PR response was anything but progressive.