Communicators can learn from Jann Wenner’s fall from grace. Clearly, media interviews and high-profile public speaking opportunities can have real consequences for public image.
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How Important is it for Your Organization to Have a Code of Ethics?
September 25th, 2023 by Michelle EganThe need for ethical guidelines is more crucial than ever, no matter the profession.

The Impact of PR Professional Associations
September 22nd, 2023 by Tai NicholsSeasoned public relations professionals share firsthand insights on the invaluable impact of PR association membership. From networking to professional development, examine the essential role these associations play in shaping successful careers.

PR Roundup: Barrymore’s Backlash, Free COVID Tests, ESG Breakdowns
September 21st, 2023 by Nicole SchumanThis week we take a look at lesson from the ongoing writers’ strike, a new COVID testing rollout and ESG broken promises.

The Importance of Leaning into Cultural Consultants Year-Round
September 21st, 2023 by Erika BradburyStephen Chavez, president of ChavezPR and PRSA Los Angeles, recently took the helm of nonprofit advocacy organization Latino Equality Alliance (LEA). PRNEWS spoke with him at the beginning of Hispanic Heritage Month about coalition building, the Alliance’s biggest communications priorities and advice for communicators looking to reach the Hispanic market.

Can AI be the Catalyst for Unified PR and Marketing?
September 20th, 2023 by Michelle Hayes UhlfelderIt used to be that the boundary between public relations and marketing seemed as wide as the Grand Canyon. Yet today it’s evident that artificial intelligence is not just blurring these lines—it’s erasing them. For those in the PR and marketing realms, AI offers a unique opportunity to dismantle old silos and forge stronger, integrated strategies.

New Threats From Washington Require A New Corporate Communications Playbook
September 20th, 2023 by Jeff GrapponeAs Washington continues to evolve, corporate communications officers must take a holistic approach to reputation management, considering public affairs within their broader strategic operations.

[VIDEO] PRNEWS Live Discusses Impact and Authenticity During Hispanic Heritage Month
September 19th, 2023 by Nicole SchumanPRNEWS Live discussed the impacts Hispanic culture has had on the PR industry, and how to create more inclusive, authentic campaigns, focusing on Hispanic culture.

Customer Love Means Always Having to Say You’re Sorry
September 19th, 2023 by Allison LoganoWe’ve seen a trend over the last year of brands finding themselves in boiling water. So how can a brand get up, dust themselves off, and most importantly, maintain its customers’ trust?

The Best Place to Look for Consumer Insights May Not Be Where You Think
September 18th, 2023 by Lynn AltmanOur contributor argues qualitative consumer research has its limitations, chief among them that consumers don’t think or talk in insights.