PR Agencies

Winner: Waggener Edstrom Worldwide Waggener Edstrom Worldwide has a longstanding commitment to contributing up to 1% annually of its total fee revenue to communities. But in 2012 Waggener Edstrom took its charitable efforts up a… Continued

Winner: Makovsky As a leading independent communications consultancy, Makovsky has designed and implemented excellent websites for its clients. But in working to improve others, their own website fell behind. The agency used research to gauge… Continued

Winner: Weber Shandwick Weber Shandwick needed to make itself as social on the inside as it had become externally. In the summer of 2012, the agency announced it was repositioning itself around the phrase “engaging,… Continued

Winner: Marina Maher Communications Marina Maher Communications was behind one of the most iconic, not to mention pro-women, campaigns to come out of the London 2012 Olympics: P&G’s “Thank You Mom” campaign. According to research… Continued

Winner: APCO Worldwide By sticking with a formula consisting of a global 24/7 team committed to client services, APCO Worldwide helps brands to navigate crises and preserve their reputations. The Washington, D.C.-based agency is conditioned… Continued

Winner: Cohn & Wolfe An effective product launch can be a tricky endeavor–especially in the highly competitive and highly fragmented world of video games. But Cohn & Wolfe was more than up to the challenge… Continued

Winner: MSLGROUP MSLGROUP North America wanted to ensure that its employees continued to grow and develop in their careers and strengthen their connection to the company and colleagues across the country. To that end, MSLGROUP… Continued

Winner: Momentum Communications Group This past year, Momentum Communications Group has used its campaigns on behalf of nonprofit clients Knowles Science Teaching Foundation (KSTF) and Siemens Foundation as successful testing grounds for new ways to… Continued

Winner: rbb PR rbb PR created a powerful public relationship program that connected the Ringling Bros. and Barnum & Bailey Circus  with an untapped American audience: Hispanics. Crafting a campaign that revolved around the American dream,… Continued

Winner: MWW MWW takes its clients’ reputations pretty seriously. Nothing Earth-shattering there; all PR agencies say that. But MWW goes well beyond bromides about clients’ reputations, thanks to the agency’s Total Stakeholder Approach. It’s a… Continued