Winner: APCO Worldwide By sticking with a formula consisting of a global 24/7 team committed to client services, APCO Worldwide helps brands to navigate crises and preserve their reputations. The Washington, D.C.-based agency is conditioned… Continued
PR Agencies
2013 PR Agency Elite Awards: Product Launch
September 10th, 2013 by Caysey WeltonWinner: Cohn & Wolfe An effective product launch can be a tricky endeavor–especially in the highly competitive and highly fragmented world of video games. But Cohn & Wolfe was more than up to the challenge… Continued
2013 PR Agency Elite Awards: Training/Education Program
September 10th, 2013 by Caysey WeltonWinner: MSLGROUP MSLGROUP North America wanted to ensure that its employees continued to grow and develop in their careers and strengthen their connection to the company and colleagues across the country. To that end, MSLGROUP… Continued
2013 PR Agency Elite Awards: Nonprofit/Association
September 10th, 2013 by Caysey WeltonWinner: Momentum Communications Group This past year, Momentum Communications Group has used its campaigns on behalf of nonprofit clients Knowles Science Teaching Foundation (KSTF) and Siemens Foundation as successful testing grounds for new ways to… Continued
2013 PR Agency Elite Awards: Agency Awe Professional
September 10th, 2013 by Matthew SchwartzWinner: Marian Salzman, Havas PR Marian Salzman, CEO of Havas PR North America, led the global name change for all of Havas PR’s global assets, which translate into almost $200 million in revenue. Yet creating… Continued
2013 PR Agency Elite Awards: Reputation Management
September 10th, 2013 by Matthew SchwartzWinner: MWW MWW takes its clients’ reputations pretty seriously. Nothing Earth-shattering there; all PR agencies say that. But MWW goes well beyond bromides about clients’ reputations, thanks to the agency’s Total Stakeholder Approach. It’s a… Continued
2013 PR Agency Elite Awards: Multicultural
September 10th, 2013 by Lucia DavisWinner: rbb PR rbb PR created a powerful public relationship program that connected the Ringling Bros. and Barnum & Bailey Circus with an untapped American audience: Hispanics. Crafting a campaign that revolved around the American dream,… Continued
2013 PR Agency Elite Awards: Business to Business
September 10th, 2013 by Matthew SchwartzCo-Winner: Finn Partners Getting the word out about B2B companies requires a certain precision. Dealing with niche audiences also requires PR agencies to sometimes speak in acronyms. The folks at Finn Partners are perfectly capable… Continued
2013 PR Agency Elite Awards: Marketing Communications
September 10th, 2013 by Lucia DavisWinner: Waggener Edstrom Worldwide In an industry rife with competition, coming out on top with best-in-class marketing communications takes a unique blend of talent, creativity and hard work. Waggener Edstrom showcased all three in its… Continued
2013 PR Agency Elite Awards: Promotion of Firm
September 10th, 2013 by Matthew SchwartzCo-Winner: MWW When MWW founder, CEO and president Michael Kempner in 2010 spearheaded a management led buy-out from the Interpublic Group of Companies, the decision caused a surge of interest in the East Rutherford, N.J.-based… Continued