PR News on Tuesday, Sept. 10, 2013, celebrated the winners and honorable mentions of its PR Agency Elite Awards at the Grand Hyatt in New York City.
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PR News Announces Winners of 2013 PR Agency Elite Awards
September 10th, 2013 by PRNEWSPR News on Tuesday, Sept. 10, 2013, celebrated the winners and honorable mentions of its PR Agency Elite Awards at the Grand Hyatt in New York City. The awards set benchmarks of excellence in client PR efforts, as PR agencies were recognized for their work in 23 practice areas.
2013 PR Agency Elite Awards: Digital/Social Media
September 10th, 2013 by Lucia DavisWinner: MWW From manning the helm of award-winning social campaigns such as the Hillshire Farm-BlogHer collaboration and the Samsung Galaxy Note Fashion Week Takeover, MWW is a clear winner in the the social-digital space. The… Continued
2013 PR Agency Elite Awards: Marketing to Latinos
September 10th, 2013 by Lucia DavisWinner: Biosector 2 After his father, José Secada, succumbed to hepatitis C in 2011, Grammy Award-winning singer Jon Secada announced that he was participating in Hepatitis C-Toca El Tema, which translates to “to touch the… Continued
2013 PR Agency Elite Awards: Consumer Marketing
September 10th, 2013 by Matthew SchwartzWinner: Airfoil Airfoil continues to cultivate its communications efforts on the consumer-marketing front. For example, when eBay wanted to engage parents of young children to sell products on the website, the online auction giant called… Continued
2013 PR Agency Elite Awards: Media Relations
September 10th, 2013 by Lucia DavisCo-Winner: Fuse Three campaigns highlight exactly how well Fuse excels at media relations: The Pepsi “MAX It Now Challenge,” the 2012 Dew Tour and The Ultimate Fighting Championship’s (UFC) Octagon Nation Tour. The Pepsi “MAX… Continued
2013 PR Agency Elite Awards: Community Relations/Volunteer Programs
September 10th, 2013 by Matthew SchwartzWinner: Waggener Edstrom Worldwide Waggener Edstrom Worldwide has a longstanding commitment to contributing up to 1% annually of its total fee revenue to communities. But in 2012 Waggener Edstrom took its charitable efforts up a… Continued
2013 PR Agency Elite Awards: Website
September 10th, 2013 by Caysey WeltonWinner: Makovsky As a leading independent communications consultancy, Makovsky has designed and implemented excellent websites for its clients. But in working to improve others, their own website fell behind. The agency used research to gauge… Continued
2013 PR Agency Elite Awards: Internal Communications
September 10th, 2013 by Lucia DavisWinner: Weber Shandwick Weber Shandwick needed to make itself as social on the inside as it had become externally. In the summer of 2012, the agency announced it was repositioning itself around the phrase “engaging,… Continued
2013 PR Agency Elite Awards: Marketing to Women
September 10th, 2013 by Lucia DavisWinner: Marina Maher Communications Marina Maher Communications was behind one of the most iconic, not to mention pro-women, campaigns to come out of the London 2012 Olympics: P&G’s “Thank You Mom” campaign. According to research… Continued