Social Media & SEO

Winner: NASDAQ OMX – NASDAQ Economic Infograph Reports A drop in crude oil prices late last year led NASDAQ OMX to pump out a series of compelling infographics. The financial services corporation, which owns NASDAQ, started… Continued

Winner: Cohn &Wolfe – The Experience Effect: Cohn & Wolfe’s Jim Joseph Breaks Down Marketing   “What’s your experience?” That’s the question Cohn & Wolfe’s North America president Jim Joseph poses daily on his blog, “The… Continued

  Winner: SELF Magazine – SELF Workout in the Park Social Game SELF Workout in the Park is a multi-faceted event for the women’s magazine brand that is celebrating its 20th anniversary this year. Within the… Continued

Winner: Jiffy Lube International – "Muscle UpSM" with Jiffy Lube Looking to soup up its support for the Muscular Dystrophy Association (MDA), auto-repair company Jiffy Lube International set out to raise $1 million for the nonprofit… Continued

  Co-Winner: Elsevier – Med Student Survival Guide Elsevier, which publishes medical and scientific journals, wanted to find out how its content fit within its customer’s lifecycle. After completing numerous focus groups and surveys, Elsevier concluded… Continued

Winner: American Traffic Solutions  – ATS Uses Facebook to Build Brand Presence American Traffic Solutions (ATS), which provides technology for road safety and automated-toll collections, wanted to jump-start its social media presence. With more than… Continued

Winner: Weber Shandwick – CLEAR Scalp & Hair Beauty Therapy Launch Talk about a hairy PR challenge. In 2012 consumer-products giant Unilever partnered with PR agency Weber Shandwick to introduce a line of shampoos and conditioners,… Continued

Winner: National Geographic Channel – The Untamed Americas Photo Contest National Geographic Channel’s “Untamed Americas” explored the stunning landscapes and wildlife in the continents' mountains, deserts, coasts and forests. Focused on the Americas, the high-definition… Continued

Winner: Neiman – Temple Made Temple University's admissions office needed help in attracting more applications from the 15-18-year-old undergraduate prospective student group. Neiman was challenged with breaking through the higher education marketing clutter to engage… Continued

Winner: Hilton Worldwide – Zero to 81,000+ | Leveraging LinkedIn to Build an Online Voice for Hilton Worldwide While Hilton Hotels is a hospitality giant—stretching across 24 times zones with 10 distinctive brands—in July 2011,… Continued