Work Life

We saw good sportsmanship during the World Cup. Yet being a good sport transcends the athletic field. Sportsmanship’s lessons work in PR and even in zero gravity, aboard the International Space Station.

Overall, the mood of our PR prognosticators is upbeat as they anticipate PR continuing its recent ascension into 2023.

Mike McDougall’s Thanksgiving column is a PRNEWS tradition. His advice for stressed PR pros sounds good to us.

Good editors can improve PR and other forms of writing. However, bad editors are another story. Here’s a light-hearted survival guide.

Signifying a growing popularity in PR as an academic major, our 2023 Education A-List has doubled in size. We noticed a rise in schools revising their curricula, offering classes that emphasize data and analytics as well as strategy and writing.

Which is scarier? Nights lurking around a haunted house as a Zombie Pickle or spending days pitching media at a PR firm? In time for Halloween, our writer finds similarities between the two.

PR is founded on a collection of concepts. Many are included in school and college textbooks. Here are some you won’t find in many texts.

Length matters. While good writing is good writing, PR professors and communicators differ over short- and long-form’s dominance.

I’ve written how the United States Navy shaped my leadership style in the communication world. Those lessons have been on my mind recently as we watch Russia’s invasion of Ukraine. Russia’s operational failures recall valuable… Continued

As Asian-American Heritage Month ends, there’s a lack of AAPI members in leadership jobs. The American view of leadership could be at fault.