Stories by Bill Miltenberg

The finalists for the 2012 WOW! Award—an annual highlight of PR News’ 2012 Platinum PR Awards—prove that unusual and daring ideas are not the exclusive province of Olympics Opening Ceremony impresarios.

Disgruntled Olympics viewers took to Twitter to complain about NBC’s broadcasts, and an NBC’s own exec producer for the games led the response.

Disgruntled Olympics viewers took to Twitter to complain about NBC’s broadcasts, and an NBC’s own exec producer for the games led the response.

Few things can influence public opinion and build a good reputation as effective CSR programs. Here’s how to make your CSR efforts more well-known.

Few things can influence public opinion and build a good reputation as effective CSR programs. Here’s how to make your CSR efforts more well-known.

A Greek athlete gets tossed from the Olympics because of an offensive tweet.

A Greek athlete gets tossed from the Olympics because of an offensive tweet.

To increase your chances that a journalist might read your news release e-mails, follow these six recommendations.

To increase your chances that a journalist might read your news release e-mails, follow these six recommendations.

Piggybacking off of a documentary series that chronicled schools suffering from budget cuts, ESPN enlisted students, celebrity athletes and 400 volunteers to renovate gyms and build new play spaces in four communities.