Aug. 14: Congressional Quarterly, "Using Internet to Find Free or Low-Cost Federal Info," Washington, D.C., 202/887-8620. Aug. 14: National Investor Relations Institute, "Annual Report Seminar," Chicago, 703/506-3570. Aug. 15: National Investor Relations Institute, "Issues in… Continued
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CONDUCTING OVERSEAS EVALUATION
August 12th, 1996 by PRNEWSSources contacted by PR NEWS provided tips for effective analysis of PR programs conducted overseas. Pick the right research method for the right audience. Set up a centralized source in one area to which everyone… Continued
EVALUATION OF OVERSEAS PR PROGRAMS IN INFANCY
August 12th, 1996 by PRNEWSIt’s hard enough to measure the results of a PR campaign conducted in one’s own country. Evaluation of media or market response for programs conducted in one or more overseas countries becomes even more complex.… Continued
EDITORS FOCUS ON FOOD HANDLING
August 12th, 1996 by PRNEWSFood PR execs take note: food editors at newspapers today are more likely to focus on safe food handling in their coverage of the beat, according to a survey released on July 24 by CMF&Z… Continued
CALIFORNIA BILL CLASSIFYING PR FIRMS AS LOBBYISTS IS DEBATED
August 12th, 1996 by PRNEWSA bill proposed last year that would classify PR firms engaging in grassroots communications activities as lobbyists may come up for a vote this month by the state legislature in California. A subject of debate… Continued
EXEC RECRUITER GUIDE NEXT MONTH
August 12th, 1996 by PRNEWSIn September, you’ll receive PR NEWS’ exclusive "Guide to PR Executive Recruiters." Four pages of tables list about 40 recruiters, with information on their practice specializations, geographic focus, salary ranges handled, and number of placements… Continued
PROFESSOR DESIGNS SYSTEM TO LINK COMPUTERS FOR CRISIS RESPONSE
August 12th, 1996 by PRNEWSOne of the great challenges that develops during an airline disaster –or any crisis –is retrieving information on corporate operations. Often this data is found in many different places in an organization, stored on computer… Continued
A FOCUS ON CUSTOMERS, EMPLOYEE POLICIES AND ATTITUDES DEFINE CORPORATE ‘GREATNESS’
August 12th, 1996 by PRNEWSWhat are the factors that determine which corporations are not just good, but "great?" The answer to this question would tell corporate communications executives a good deal about where they should focus. A new study… Continued
SPEECHWRITING WEB SITES
August 12th, 1996 by PRNEWSPR NEWS surfed the Web and found useful sites for speechwriters. Below, we list four of them: 1. http:\www.ribbit9.com/fredwill.htm.: This site breaks down Fred Willmans’ tips into: ‘One Speech Example,’ ‘The Big Speech: How to… Continued