In the latest article in our collaborative series with the Institute for PR about lessons earned , Barbara Bates, global CEO of Hotwire, discusses a lesson she learned years ago. While many PR pros consider rival agencies the competition, there’s value in industrywide collaboration. Bates writes that knowledge sharing has helped her many times over the years.
Career Advice
7 PR Mistakes That Can Ruin Your Career
July 20th, 2020 by Nicole SchumanPRNEWS often reports on the best practices of communicators and PR professionals, but rarely do we acknowledge the mistakes that make or break a career. We reached out to the wider public relations community to create a list of the seven deadly sins of PR. Committing one or many of these atrocities could end a career or at the very least, take it in the wrong direction.
Lessons Earned: How I Stopped Being Busy…Some of the Time
July 16th, 2020 by Jamie McLaughlinHere’s a column that you should make time to read. What? You’re too busy? Seriously, PR pro Jamie McLaughlin had the same problem. That’s before he resolved to become less busy. His story offers hope to harried PR pros everywhere. And smile. This is a very quick read.
[VIDEO] Scott Dobroski of Glassdoor talks employment communications during the pandemic
July 16th, 2020 by PRNEWSPRNEWS welcomes Scott Dobroski of Glassdoor to discuss the changes in employment communications during the pandemic.
Did Ivanka Trump Take One for the Team on ‘Find Something New’?
July 14th, 2020 by Seth ArensteinIt’s not news that the country is politically turbo-charged. That makes nearly any story a potential PR time bomb. Evidence is today’s White House announcement that it’s launching a program to bolster job searching, particularly for non-degree recipients. The critics charge first daughter Ivanka Trump is the wrong person to lead this effort.
Lessons Earned: Unleashing the Superpowers of Your Staff
July 7th, 2020 by Dale BornsteinIn this continuing series about career lessons, veteran communicator Dale Bornstein discusses how to unleash a PR pro’s career passion. While it is hard work for management and the staffer in question, there’s nothing more satisfying. The first step is asking the employee to describe their dream job.
Making the Most of Your Remote PR Internship
July 3rd, 2020 by Ireland Betta, Kenley Green and Kelly PalaciosWith health and economic pandemics gripping the country, many PR shops have suspended summer intern programs. On the other hand, some continue. A trio of research associates at kglobal write that a virtual internship is better than none at all. Our three authors relate lessons learned and offer tips for PR pros on communicating, virtually, with interns.
Recruitment and Retention in PR Continue Despite COVID-19
July 1st, 2020 by Seth ArensteinAn article on recruitment and retention? Now, in the midst of record unemployment? As it happens, PR is moving ahead with recruitment, though on a reduced level, yet retention is alive and well. We find out how two firms, one large, the other mid-size, are doing.
LGBTQ PR Pros Discuss How Their Experiences Shaped Communications
July 1st, 2020 by Shelley SpectorIn honor of Pride Month, the Museum of PR held a forum where PR pros who are members of the LGBTQ+ community discussed how the industry has helped raise awareness around Pride. In addition, they spoke about their experiences being PR pros and members of the LGBTQ+ community.
New FleishmanHillard Chief Diversity & Inclusion Officer: We Need Substantive Change
July 1st, 2020 by PRNewsAs part of our series of interviews with senior PR pros in new positions, we spoke recently with Emily Graham, FleishmanHillard’s first chief diversity & inclusion officer. During her 15-year career, Graham says she’s seen no evidence that PR has made strides toward diversity. Actions not words are needed now, she says.