Winner: Goldstein Group Communications, Inc.—Littelfuse Speed2Design 2014 Since 2012, Speed2Design has showcased the importance of implementing circuit protection early in the design process, providing the right information at the right time. The company shifted away… Continued
Stories by Mark Renfree
2015 Agency Elite Awards: Cause/CSR
October 23rd, 2015 by Mark RenfreeWinner: Everywhere Agency—The 100 Good Deeds #DeedADay Campaign 100 Good Deeds started as an idea from the heart of Mary Fisher, a world-renowned artist, author and HIV/AIDS advocate who has been partnering with women in… Continued
2015 Agency Elite Awards: Business to Business
October 23rd, 2015 by Mark RenfreeWinner: Stein IAS for Trelleborg Marine Systems—The Performance People Trelleborg Marine Systems is an engineering company that designs, manufactures and installs equipment for many of the world’s largest commercial ports. Trelleborg faces real operational threats… Continued
2015 Agency Elite Awards: Branding
October 23rd, 2015 by Mark RenfreeWinner: PacWest—Coloradans for Responsible Energy Development (CRED) Coloradans for Responsible Energy Development (CRED) is a nonprofit organization created to educate Coloradans about the energy, economic and environmental benefits of safe and responsible oil and natural… Continued
2015 Agency Elite Awards: Best Training/Education Program
October 23rd, 2015 by Mark RenfreeWinner: MWWPR's Matter More Training Sessions It’s not enough for MWW employees to just matter to their clients—they’re invested in making all of their employees “Matter More.” MWW is committed to their employees’ professional growth… Continued
2015 Agency Elite Awards: Agency Awe Professional
October 23rd, 2015 by Mark RenfreeWinner: Michael Kempner, MWWPR In 1986, MWW President and CEO Michael Kempner founded the agency with the same entrepreneurial spirit and focus on client service that he practices today. Creating and sustaining a vision for… Continued
2015 Agency Elite Awards: Advocacy
October 23rd, 2015 by Mark RenfreeWinner: Nebo—Choose ATL The concept for Choose ATL was first sparked during a conversation between a group of digital marketers comparing Atlanta’s growth to the rise of Silicon Valley. Although Atlanta has the 11th largest… Continued

How Medtronic Measured Employee Sentiment to Guide Internal PR
October 23rd, 2015 by Mark RenfreeHaving open channels of communication from company down to employee may be important, but having efficient ways to listen to employees is absolutely essential.

4 Tips to Get the Most Out of PR Measurement
October 20th, 2015 by Mark RenfreeIt’s important to have the tools and materials needed to create the picture, but in the end, success is determined by how you use what’s at your disposal.

How an Agency Can Turn a National Campaign Into a Global One
October 16th, 2015 by Mark RenfreeYum! Brands expanded their role as a leader in hunger relief in the U.S. to create the World Hunger Relief campaign to help feed hungry people around the globe.