Stories by Nicole Schuman

podcast recording at home

COVID-Related Ratings Decline Should Not Dim Enthusiasm for Podcasting

April 7th, 2020 by

There are far fewer commuters now. As a result, podcast listening is down. Still, podcasting is an explosive category, with 600,000+ shows offered and more coming online daily. Plenty of brands and organizations are making a foray into this communications tool.

A Ph.D. Does Not Equal Medical Doctor

April 6th, 2020 by

CNN anchor John Berman called Navarro out regarding his qualifications, and Navarro hit back.

The Queen Makes Her Coronavirus Entrance

April 6th, 2020 by

On a tough day for Britain, in which Downing Street announced Prime Minister Boris Johnson was admitted into the hospital for complications due to coronavirus, Queen Elizabeth II emerged for a rare address.

Mask Confusion

April 2nd, 2020 by

You head outside for a run. Your son works as a cashier at the grocery store. You need to take a trip to the pharmacy. You wonder, is a mask necessary?

cartoon Elmo and disco ball

Communicating to Children About Coronavirus

April 2nd, 2020 by

Brands catering to families and especially children need to remember to tweak their normal methods of communication, particularly for a time of crisis.

Tributes Flood Twitter for #NationalDoctorsDay

March 30th, 2020 by

Celebrities, politicians, athletes, spouses, healthcare staff and even pets took to social media today to share tributes, successes, joys and pleas to stay inside and help stop the spread of the virus.

man recording podcast at laptop

Podcast Launches in the Time of Coronavirus

March 30th, 2020 by

This is a time when the public likely won’t mind over-communication as people clamor to learn everything they can to protect themselves and their families. And while every organization has its preferred method of distributing information to its audience, some are turning to podcasts for more comprehensive discussions around necessary information.

TV Wrestles with Live Coverage of WH Virus Pressers 

March 26th, 2020 by

This is especially important for TV news networks, where daily viewership continues to rise, with most people at home and many looking for the latest coronavirus information.

How the IOC Could Improve Its Crisis Response

March 24th, 2020 by

The IOC released a joint statement with the Tokyo 2020 Organizing Committee recapping a conference call held between the president of the IOC, Thomas Bach and the prime minister of Japan, Abe Shinzo. 

NYC Uses Texting as a Major Communications Source

March 20th, 2020 by

To streamline messaging and quickly disburse important updates, the NYC Emergency Management unit is texting.