Stories by Scott Van Camp

In Washington, D.C., PR News held its CSR Awards luncheon and PR Measurement Conference back-to-back on April 17-18. You can read about the CSR winners and the happenings at the Measurement Conference on our site, but I thought I might provide some com…

In promoting its CR-V model on Pinterest, Honda is paying influential pinners $500 not to pin for 24 hours, hoping that they’ll pin even more upon return.

In promoting its CR-V model on Pinterest, Honda is paying influential pinners $500 not to pin for 24 hours, hoping that they’ll pin even more upon return.

Communications pros gathered at PR News’ CSR Awards luncheon in Washington, D.C., to honor the best in corporate social responsibility campaigns—and share some CSR tips.

Communications pros gathered at PR News’ CSR Awards luncheon in Washington, D.C., to honor the best in corporate social responsibility campaigns—and share some CSR tips.

Instagram may be the point of entry for communicators who have yet to venture into mobile PR.

Instagram may be the point of entry for communicators who have yet to venture into mobile PR.

To prove the value of their efforts, PR pros must first uncover the often secret value system senior leaders maintain.

To prove the value of their efforts, PR pros must first uncover the often secret value system senior leaders maintain.

Client organizations’ use of a single outside PR agency of record has consistently decreased over the last 10 years.