Stories by Scott Van Camp

While unforgiving Republications cry foul on Chrysler’s Super Bowl ad, Clint Eastwood’s explanation is every which way but loose.

While a study finds that the number of corporate blogs is declining, experts say the platform yields an important digital/social PR benefit: control.

While a study finds that the number of corporate blogs is declining, experts say the platform yields an important digital/social PR benefit: control.

Compelling content and innovative Web features have driven more than 10,000 visits per month for Baylor Health Care’s revamped online newsroom.

Current PR/Wikipedia controversy aside, education and common sense should be used by PR pros looking to leverage the online encyclopedia.

Current PR/Wikipedia controversy aside, education and common sense should be used by PR pros looking to leverage the online encyclopedia.

President Obama’s appearance on Google+ may have had promotional elements to it, but it was effective at putting the Hangouts feature on the map.

CommCore Consulting principle Jerry Doyle explains the four missteps made by Costa Cruises during its Jan. 16 press conference.

CMOs say they could be more tech-savvy on the job. What about PR leaders? What digital/social skills are most needed to move the communications needle and prove they belong at the table with senior management?

As bodies continue to be discovered at the Costa Concordia site, some are questioning Carnival Corp. CEO Micky Arison’s visibility—or lack thereof—in the aftermath of the cruise ship tragedy.