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A weekly roundup of trends, news and personnel moves in communications and marketing. This week’s stories include the downfall of Louis C.K., the hubbub over Judge Roy Moore and brands pulling advertising off the Hannity show on Fox News Channel and another scare for Chiptole.

Another week, another example of platforms chipping away at Facebook’s dominance. The emphasis is on the word chipping, though. In Q3 2017, nonprofit brands saw a small decrease in consumer engagement with their social posts. Facebook took a harder hit than other social channels.

There is good news and bad news in this latest PR Council survey of its roughly 100 member firms. First, the good news: 66% of those who replied said revenue for 2017 is ahead of 2016 and that projections are on target or better than first forecast. The not-so-good news is that management consultancies want to eat PR’s lunch.

Each week we focus on a relevant slide from a recent presentation. This week’s presenter is Temeka Easter, senior social media director at Sallie Mae. Her slides look at the checklist Sallie Mae uses for crisis and in more tame circumstances.

Our weekly roundup of news, trends and personnel moves in PR and communications. This week’s stories include Papa John’s deflection onto the NFL; a judge tells Wells Fargo’s board and senior executives they should have known; and IBM’s Jon Iwata is getting set to retire.

In exclusive data supplied to PR News, Gould + Partners chief Rick Gould explains that healthcare costs are squeezing small, medium and large PR firms and their employees badly. The good news, Gould says, is that firms are doing a lot of work to find plans that won’t break the bank.

Last year, JetBlue and Barclaycard partnered to launch the JetBlue Mastercard portfolio, consisting of a suite of credit cards designed with benefits to appeal to the JetBlue traveler. To bolster awareness of the new products, Barclaycard and JetBlue chose to deploy influencers. Here’s how the brands developed a 3-part plan to get the most value from the influencers they chose.

In our regular feature we ask communicators to spot trends and tell us how they and their brands have reacted to them. This week we hear from Caroline Logan, director, communications, Virginia Tourism Corporation. She explains how personalized storytelling has revived the Virginia is For Lovers brand.

Our weekly roundup of news, trends and personnel moves in communications and marketing. This week’s edition features stories about Kevin Spacey’s poorly crafted apology and Mark Halperin’s fairly good one. We also look at offensive art on a cereal box and a big personnel move on the agency side in Washington, D.C.

It is not a secret that influencer marketing has made great strides as brands seek to build credibility, relevance and awareness among their key target audiences. Yet there’s an issue with influencers that can hurt your SEO significantly. This article tells you what that issue is and how to correct it.