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Let’s cut to the chase. It’s my strong belief that if we’re not managing communication internally to improve performance and, in turn, to add to shareholder value, then we should stop what we’re doing and… Continued

Rule number one for communicators targeting the kids’ market: the young ‘uns don’t care how big and powerful your company is. This was the hard lesson learned by Totes Isotoner Corp. when it made its… Continued

The fly in the punch bowl at most measurement parties is still the issue of money. So it was little surprise when the topic came up at PR NEWS’ "Best Practices in Measurement" seminar last… Continued

Top picks from the Harris-Fombrun "Digital 40" list of leading companies shaping the Internet economy. 1. Microsoft 2. Intel 3. Sony 4. Dell 5. Lucent 6. Gateway 7. Eastman Kodak 8. Texas Instruments 9. Cisco… Continued

Straight out of America’s "biggest small town" of Buffalo, NY, Eve magazine will grace newsstands in and around Western New York this January, featuring some of the most inspiring and influential women the city of… Continued

Technology Investor Magazine 270 Madison Ave. New York, NY 10016 www.technologyinvestor.com Editor-in-Chief Harry Newton got sick and tired of his hard-earned cash going to waste on traditional stocks. His monetary loss prompted him to create… Continued

PR NEWS is pleased to announce the recipient of the first annual PR NEWS Student Scholarship. Martin Eichholz, a doctoral candidate at Syracuse University, received $500 to support his research surrounding how various cultures define… Continued

Two-thirds of all employees are happiest on the job when they feel like they’re part of a team. More than one-third of employees cite the potential for career advancement as a primary reason for staying… Continued

Motorola, AT&T and GTE placed first, second and third, respectively, in an annual ranking of the best telecom brands prepared by Corporate Branding, L.L.C., a Stamford, Conn.-based firm specializing in global brand strategy and communications.… Continued

An exclusive affiliation agreement has been stamped between Ketchum and Recognition Public Relations, Australia’s largest IT-oriented PR firm, in an effort to expand its technological girth to the Asia Pacific region. The deal gives Recognition… Continued