The information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at www.mediamap.com or call 888/624-1620 for more information. Arrivals… Continued
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Media Insight
September 30th, 1999 by PRNEWSE-zone Networks 355 Fourth Ave., #1000 Calgary, Alberta Canada t2p0j1 If you’re trying to reach fitness-minded folks, E-zone Networks delivers a captive and sweaty audience of health club members. This new network, launched last month,… Continued
Mark Your Calendar
September 30th, 1999 by PRNEWSOctober 12 PRSA’s 22nd Annual Chesapeake Conference sponsored by PRSA’s Maryland chapter. Towson, Md. 301/258-9120. October 14-15 Harvard School of Public Health’s Redefining Healthcare conference. Boston. 617/720-9545. November 3-5 EMarketWorld’s Ehealthcareworld conference. New York. 800/535-1812.… Continued
Trades Show News
September 30th, 1999 by PRNEWSThe buzz on the exhibit floor at the Society for Healthcare Strategy and Market Development last week in Denver focused on the latest market research and Internet tools. Here are the trade show highlights. HealthGate’s… Continued
Choosing the Right Communications Technology
September 30th, 1999 by PRNEWSMaking the right decision on how to present your information has increasingly become complex given the vast array of high-tech communication tools now available. Should you use CD-ROMs, DVDs, still images or online motion videoand… Continued
Ca. Health Plans Collaborate On Y2K Initiatives
September 30th, 1999 by PRNEWSWith less than four months until the New Millennium, the Year 2000 status of more than half of America’s healthcare provider organizations remain unclear, according to the RX2000 Solutions Institute in Minneapolis. To stay on… Continued
Mergers & Acquisitions
September 27th, 1999 by PRNEWSOgilvy Public Relations Worldwide acquired London-based Sector Public Relations, a specialist financial and corporate communications consultancy…San Francisco-based Publicis Dialog is buying Purdom Public Relations, a technology PR agency specializing in b-to-b communications.
Measurement Boosts PR’s Image, Bottom Line
September 27th, 1999 by PRNEWSIn an industry that traditionally has had little more than press clips to show for its efforts, measurement is now empowering communicators to spell out their value to CEOs in terms of ROI. A recent… Continued
Pitching to the College Crowd
September 27th, 1999 by PRNEWSIf you send out releases through U.S. Newswire, be sure to leave out geezer phrases like "groovy" and "far out"… your message is going to college students. Collegiate Presswire will provide college newspapers with a… Continued
More of What People Think
September 27th, 1999 by PRNEWSApparently corporate Web sites are supposed to appeal to users, not just the CEOs. Individual investors now get to tell companies what they think of their Web sites by participating in an online survey from… Continued